Russian online retail market volume forecast 2010-2025
Due to the current economic slowdown, it is unlikely that market growth will be maintained in 2014 and 2015 at the same rates (around 25%) as in the past years.
47% e-commerce growth reflects Eastern Europe’s enormous potential
With an average growth rate of 47% over the year 2013, the e-commerce market in Eastern Europe is comparatively showing the strongest increase in Europe. The projected online turnover of €23 billion for 2014 indicates that there is a lot of ground to gain in the region; only 34 million of 135 million Internet users are using the …
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Russia’s top 30 online retailers revealed
This year, East-West Digital News has teamed up with Data Insight and Enter Vision, two leading Russian e-commerce data providers, to provide Russia’s first reliable ranking of e-commerce companies. The information is based on companies’ official data and – whenever company data was not disclosed or judged inaccurate – the combined expert assessments of Data Insight, East-West Digital …
Top 10 countries by average social networking hours per visitor
comScore has identified Russia as the most engaged social networking country in the world as of April 2014, with 14.5 hours spent on the sites in one month.
Internet user engagement across Europe
Russia has one of the most Internet-engaged audiences in Europe, second only to Turkey in early 2014. Between April 2013 and April 2014 Russia saw the strongest growth (47%) of time spent per visitor across Europe – an additional 12 hours online in one year. Italy witnessed a 45% of growth.
Key domestic e-commerce figures by segment
Clothing was the third biggest domestic e-commerce segment 2013, with an estimated online sales volume of $2.4 billion, as detailed in EWDN’s study, only behind the electronics and household appliances categories.
Volume of cross-border B2C postal flows
The total number of B2C cross-border parcels to Russia has risen rapidly, expanding by nearly 73% in a year to reach 38 million in 2013, of which 33 million were packages weighing no more than 1kg.
Distribution of Internet users by federal district
As of summer 2013, just 11% of Russian Internet users lived in Moscow, 4% in St. Petersburg and 9% in cities with more than 1 million inhabitants, while 20% lived in rural areas. Almost three quarters of all Russian Internet users live in the European part of Russia.
The popularity of different segments based on city size in 2013
The capitals of Moscow and St. Petersburg demonstrate especially strong demand for online purchases of household appliances and electronics, representing more than half of all purchases, compared to around a third in smaller cities.
Mobile Internet penetration in Russia (2011-2015)
Apart from 2.5G which was already popular in the mid-2000s and provided a low-bandwidth substitute to landline Internet connections in lagging areas, mobile Internet took off only recently in Russia.